![]() The location features a new production hall and office premises that cover approximately 129,000 square feet. Ongoing GrowthĬrown Equipment has recently been in growth mode, which has included opening a new production facility in Roding, Bavaria, this past July. “Founded on the principles of minimizing waste, managing energy and maximizing lifespan, represents the synthesis of our sustainability efforts, including industry-leading forklift energy efficiency, innovative production and lift truck remanufacturing practices, materials recycling and recovery methods, and the preservation of land and natural resources,” the company says. Today, this is represented by its “Crown ecologic” initiative. “As a global leader in the material-handling industry, we have the opportunity to make a difference, and we believe this difference starts with our sustainable promise, processes and products.” “Crown’s commitment to our environment is a comprehensive, long-term approach that is both sensible and sustainable,” the company says. “ sustainable promise to our employees, customers, communities and the environment began decades ago,” it says, noting that sustainability is integrated into its day-to-day processes and global strategy. Unlike others, Crown was ahead of the curve when it came to green initiatives. “It also provides efficient and consistent safety compliance documentation via its electronic safety checklist function,” Crown says. ![]() ![]() Its InfoLink system is one example of this, as it provides the client’s operators and managers with data that can improve employee safety. “ fleet management technology communicates with critical truck systems to gather data that can be used to measure and improve safety,” it says. “We want to help ensure all of employees go home safely at the end of each work day.”Ĭrown also is committed to safety through the use of technology. “In all stages of product development, safety is an integral part of Crown’s forklift design,” the company says, noting that its lift trucks have built-in features to help keep operators safe. It allows them “to accomplish more every single shift, experience advanced ergonomics and lift capacities, and take advantage of new opportunities today,” it says. The design process empowers customers, Crown says. “With a business approach based on vertical integration, we are able to bring engineers and designers together so that we can shorten development time and accelerate product innovation,” the company says. When Crown designs its equipment, it focuses on lift truck operator productivity, safety and the product’s lifespan. “From our smallest hand pallet truck to our highest lifting turret truck, our goal is to always provide the user with the safest, most efficient and ergonomic lift truck possible to lower total cost of ownership and increase uptime,” the company says. “Crown designs and manufactures 85 percent of its lift truck components, including key parts like motors, drive units and electronic modules,” it says. The company asserts that it is not only responsible for the exterior of its machines, but their interiors, as well. Crown entered the industry in 1956 and “has distinguished itself from competitors with exceptional product designs and a unique business approach based on vertical integration,” it says. headquarters in New Bremen, Ohio, designs, manufactures, distributes and services material-handling products. “This process results in an line of IC and electric lift trucks that have earned the reputation for unsurpassed quality, ergonomics and serviceability.” “Crown does thorough research into how operators and businesses use lift trucks, examining every component to assure our forklifts deliver optimal productive use,” Crown states. ![]() ![]() “Award-winning design does not happen by accident,” it declares. It takes a lot of expertise to successfully design a complicated piece of machinery like a lift truck, and Crown Equipment Corp. ![]()
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